Cesar Chavez needs 12

        

19.   Anon., La Raza Graphics Center          c. 1980
        Cesar Chavez needs 12          22.5x17.5          serigraph

Aloft in poster skies since 1966, the symbol of the UFW thunderbird was rarely figured. Here it spreads its wings against a La Raza sun to advertise unusual need, with a personalismo appeal promising dirt wages and "the good fight." A pad of applications fits the lower corner. The poster is an example not simply of functional grace but of function itself -- for how else beyond word of mouth could such specialists be recruited on short notice?

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